01
Reducing Urchin Pressure
Repopulating sunflower starfish to protect young kelp from predators.
The Regenerative Loop™
Every formula is MadeSafe® Certified, ocean-safe, and powered by sustainably harvested kelp. With every purchase, we donate $1 to our kelp partners working to restore kelp ecosystems.
Every customer choice fuels the loop.
MadeSafe® Certified formulas, screened for 15,000+ toxins.
Nothing that leaves your sink harms marine life.
$1 from every sale funds kelp restoration.
Healthier kelp forests = healthier planet.
Did you know every time you wash your face, the products go directly down the drain — into rivers, the land, and sea? With Kelp Skincare, what leaves your sink won't harm the planet.
Over the last decade, kelp ecosystems along the West Coast have declined by more than 90% in some areas.
How We Fix This
01
Repopulating sunflower starfish to protect young kelp from predators.
Reinvigorating damaged areas of our ocean with fresh kelp.
03
Protecting coastlines and oceans by reducing pollutants.
Local science, hatcheries, divers, and restoration crews.
Advocating for marine policy that protects kelp long-term.