SAVEKELP
Kelp Is Disappearing
Kelp forests once covered large parts of our coastline, supporting marine life and keeping ocean ecosystems stable.
In many areas, they’re now gone. At the same time, plastic waste continues to build up in the ocean.
We built Kelp to address both.
90% LOSS IN THE PACIFIC
60% LOSS WORLDWIDE
What’s Driving It
Kelp ecosystems are sensitive. When key factors shift, the system breaks down.
Ocean warming
Higher temperatures weaken kelp growth.
Urchin overpopulation
Urchins clear entire forests without predators.
Pollution
Runoff damages coastal ecosystems.
Overfishing
Removes balance from the food chain.
A Different Approach
We focus on two things: restoring kelp ecosystems and removing plastic from the product lifecycle all while giving you amazing skincare.